P&G Launches Five Year Plan to Generate $20 Billion from Green Products
No doubt driven by recent initiatives from Wal-Mart to make suppliers more environmentally friendly, P&G has set forth a five year plan to generate 
$20 billion in sales from eco-friendly products. The packaged goods giant has already launched several concentrated detergents designed to work best in cold water and its Braun line of battery chargers and the first shaving products to be Energy Star certified.
Rather than preaching to consumers about being green, P&G is taking the stance that everyone can make a difference through minor changes in their everyday lives.
Story from MediaPost.
