Kids Pushing Parents to Go Green

Kids are running the show in a lot of families these days and that’s good news for companies producing “green” kids’ products. The little ones are more aware of issues related to the environment and nearly three quarters of them believe in buying recycled paper products. Other findings include:

  • More than 50% of 6 to 8 year olds encourage their parents to buy green products
  • Hispanic families are more likely to seek out organic product
  • Kids and tweens had $19 billion in personal income last year

Story from MediaPost

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